It’s not what you know, but who you know!
While trying to find something to write about in my blog post this time, I thought I’d look through some of the articles I’ve managed to collect over the last past few months about this “what to blog about” subject.
In my “reading materials” file, I ran across a download I’d recently saved by Debbie Weil, titled: “Top 7 Tips to Write an Effective Business Blog”. The whole ebook is exceptional—and full of great Tips. These two Tips are of particular interest:
Debbie writes, “Every time you post a new entry, remember that you are creating a public Web page, easily searchable by Google. That’s a key reason, BTW, that blogs come up high in search engine results.”
And,
“Writing for the Web means writing for scanners. Best practices are to use: sub-heads, bullets; short paragraphs; a graphic, if appropriate.
“In short, chunking and packaging your words makes them easier and more appealing to read. It also gives you an excuse to write less. ‘Shorter’ makes keeping your blog fresh and up to date and less intimidating when you’ve got 100 other things to do.”
Those are the teasers!
You can get the other five of the 7 Tips in Ms. Weil’s 17-page pdf download, “Top 7 Tips to Write an Effective Business Blog”,, and her bio here: www.debbieweil.com
Her Web site is: www.debbieweil.com.
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